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Keith Christopher Entertainment Featured in Daily Herald

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Keith KoKoruz of Arlington Heights in January bought the iconic Fred Fox Studios. He is adding it to his portfolio that includes Aberdeen’s Wedding Florists, DJ services, photography and other bridal services.

He has built an array of services dedicated to celebrating weddings. He even points out that he’s dating a woman who sells wedding dresses. “There is some irony there,” he says.

After the recent acquisition, KoKoruz consolidated Fred Fox’s Northbrook corporate office and its Schaumburg sales office, located in the House of Brides, into a new one-stop Wedding Design Center at 1173 Tower Road in Schaumburg. The center is also the home of The Keith Christopher Entertainment Group, also owned by KoKoruz, which offers DJs, live entertainment, décor lighting and photo booths.

It is also the home of Aberdeen’s, founded in 1958 and owned by KoKoruz and business partner, Dena Wickland of Lake in the Hills.

It also houses Bella Sebastian Beauty, a hair and makeup company for brides on their wedding day. KoKoruz owns this business with partner, Desmond Lane of Volo.

In addition, KoKoruz produces the Windy City Wedding Show, one of the largest bridal show production companies in the area.

His interest in the wedding industry goes back to when he joined Theta Chi fraternity while attending Northern Illinois University. That’s where he started as a DJ with some of his fraternity brothers. A year later, he opted not to finish college and instead started his own company.

“I love getting people on the dance floor and making brides happy on their wedding day,” KoKoruz said.

After 20 years, he left that business and started Keith Christopher Entertainment Group. A year later, he launched Windy City Wedding Show that produces bridal expos and events featuring vendors and services.

He started with a few shows. “We now produce 16 shows in the Chicagoland area and three in Milwaukee under the name, The Badger State Bridal Expo. We are sponsored by David’s Bridal, Men’s Wearhouse and The Knot.”

He’s happy to add Fred Fox Studios and Aberdeen’s in his arsenal.

As for the photo studio, he said the previous owner of Fred Fox turned 88 years old in 2014.

“I have known their staff for as long as I have been in the business,” KoKoruz said. “I had breakfast with the vice president, Terry Terchin (of Hoffman Estates), last summer and he said that the owner was looking to officially retire and that led to multiple talks that eventually led to me buying Fred Fox Studios officially in January of this year. Terry has been with Fred Fox for over 40 years and is our general manager overseeing the day to day operations with me.”

KoKoruz said he’s enjoyed his work in the wedding industry.

“I like to learn about all aspects of the industry. Everything ranging from how videos are shot and edited to the types of linens that are used on the tables. I always found what other wedding vendors do interesting,” he said. “In today’s economy, a person can grow their business by selling to more customers or selling more servicers to the same customers. I would prefer to be a one-stop shop for brides to get excellent entertainment, flowers, photography and video services as well as on location hair and makeup.”

You can see the original article here. http://www.dailyherald.com/article/20150216/business/150219376/